Tuesday, June 15, 2010
NAACP calls Hallmark %26ampquot;Black Holes%26ampquot; graduation card racist
CULVER CITY, Calif. (KABC) -- A graduation card sold at local stores has been pulled from shelves after a civil rights group raised concerns about the content. The group claims the card's micro-speaker plays a greeting that's racist. It is a graduation greeting from Hallmark that says, %26ampquot;Hey world, we are officially putting you on notice.%26ampquot; Members of the Los Angeles NAACP did take notice. As characters known as %26ampquot;Hoops%26ampquot; and %26ampquot;Yoyo%26ampquot; banter on, African American leaders hear offensive language. %26ampquot;And you black holes, you are so ominous. Watch your back,%26ampquot; the card vocalizes. %26ampquot;That was very demeaning to African American women. When it made reference to African American women as whores and at the end, it says 'watch your back,'%26ampquot; said Leon Jenkins of the Los Angeles NAACP. When Hallmark was reached by phone, they said the card is all a misunderstanding. The card's theme is the solar system and emphasizes the power of the grad to take over the universe, even energy-absorbing black holes. The card company says the card speaks about the power the grad will wield. %26ampquot;The intent here is to say that this graduate is not afraid of anything,%26ampquot; explained Hallmark spokesman Steve Doyal. But that's not what some people heard. %26ampquot;You hear the 'r' in there. 'Whores,' not, 'holes.' The 'r' is in there,%26ampquot; said Minnie Hatley of the Los Angeles NAACP. Hallmark sent Eyewitness News a transcript of what the card says, but Hatley says that the actual audio raises questions. %26ampquot;It sounds like a group of %26amplt;b%26ampgt;...%26amplt;/b%26ampgt;NAACP calls Hallmark %26ampquot;Black Holes%26ampquot; graduation card racist
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